Hopkins Homes needed a branding agency with plenty of digital property marketing experience to become the architects of their brand and digital estate.
Hopkins Homes chose to partner with us not only for our strategic and creative thinking but also for our ability to deliver game-changing results.
Hopkins Homes' commitment to quality in their housebuilding wasn’t shining through in their brand design and communications. So it was our job to show the world who Hopkins Homes really are.
Following a series of discovery workshops, we created a visual and verbal brand identity that goes beyond bricks and mortar and sells a way of life that only the best housebuilders can provide.
We then took this brand across Hopkins Homes' channel suite, from Instagram to email, website to welcome packs.
“
The work Woven is doing is completely transforming our business. HubSpot is a transformative and powerful software that has enabled us to sync our sales and marketing efforts so completely.
Monika Hanlon - Group Sales & Marketing Director, Hopkins HomesHaving taken on Hopkins Homes' digital acquisition channels — SEO, PPC, content marketing and social media — we then made sure all activity was backed by a powerful CRM platform.
For us, that means HubSpot. We're a HubSpot partner agency, so quickly onboarded them and used it to generate leads, improve conversion rates and provide centralised data accessible by every team member.
The final result for Hopkins Homes is a brand that reflects the quality of what they do, how they go about it, and who they are as people.
Through a revamped design and tone of voice, the brand is refined yet approachable, modern yet classical. A place where homebuyers can truly find their ‘no place like it’.