Creative campaigns fit for a Champion
Champion's creative partner across multiple campaigns
Creative campaigns fit for a Champion
Champion's creative partner across multiple campaigns
Creative campaigns fit for a Champion
Champion's creative partner across multiple campaigns
Creative campaigns fit for a Champion
Champion's creative partner across multiple campaigns
The challenge
From sportwear to streetwear, Champion has clothed America since 1919. Their effortless-cool clothing has always been supported with bold branding that revels in pop culture, inclusivity, colour and energy.
And as their creative partner, that’s exactly what we’ve brought to their campaigns, whether it’s celebrating their sustainability or delivering knockout collabs with Cobra Kai.
The challenge
From sportwear to streetwear, Champion has clothed America since 1919. Their effortless-cool clothing has always been supported with bold branding that revels in pop culture, inclusivity, colour and energy.
And as their creative partner, that’s exactly what we’ve brought to their campaigns, whether it’s celebrating their sustainability or delivering knockout collabs with Cobra Kai.
The challenge
From sportwear to streetwear, Champion has clothed America since 1919. Their effortless-cool clothing has always been supported with bold branding that revels in pop culture, inclusivity, colour and energy.
And as their creative partner, that’s exactly what we’ve brought to their campaigns, whether it’s celebrating their sustainability or delivering knockout collabs with Cobra Kai.
The challenge
From sportwear to streetwear, Champion has clothed America since 1919. Their effortless-cool clothing has always been supported with bold branding that revels in pop culture, inclusivity, colour and energy.
And as their creative partner, that’s exactly what we’ve brought to their campaigns, whether it’s celebrating their sustainability or delivering knockout collabs with Cobra Kai.
Services
Creative concepts
Graphic design
Web design
Copywriting
Merciless is more
For Cobra Kai, our big idea was 'Versus', asking Champion customers to align themselves with their favourite Cobra Kai dojo. Would they be enlightened Miyagi-do, show no mercy as Cobra Kai, or find the middle way with Eagle Fang? We crafted identities for each and asked audiences to pick a side, then dress themselves in their chosen (fighting) style.
Merciless is more
For Cobra Kai, our big idea was 'Versus', asking Champion customers to align themselves with their favourite Cobra Kai dojo. Would they be enlightened Miyagi-do, show no mercy as Cobra Kai, or find the middle way with Eagle Fang? We crafted identities for each and asked audiences to pick a side, then dress themselves in their chosen (fighting) style.
Merciless is more
For Cobra Kai, our big idea was 'Versus', asking Champion customers to align themselves with their favourite Cobra Kai dojo. Would they be enlightened Miyagi-do, show no mercy as Cobra Kai, or find the middle way with Eagle Fang? We crafted identities for each and asked audiences to pick a side, then dress themselves in their chosen (fighting) style.
Merciless is more
For Cobra Kai, our big idea was 'Versus', asking Champion customers to align themselves with their favourite Cobra Kai dojo. Would they be enlightened Miyagi-do, show no mercy as Cobra Kai, or find the middle way with Eagle Fang? We crafted identities for each and asked audiences to pick a side, then dress themselves in their chosen (fighting) style.
I’ve yet to find a creative partner more imaginative, client-focused or enjoyable to work with than Woven. They’ve been an extension of our team, epitomising what a partner should be every step of the way.
Brandon Belk
Senior Marketing Manager, Champion
"
I’ve yet to find a creative partner more imaginative, client-focused or enjoyable to work with than Woven. They’ve been an extension of our team, epitomising what a partner should be every step of the way.
Brandon Belk
Senior Marketing Manager, Champion
I’ve yet to find a creative partner more imaginative, client-focused or enjoyable to work with than Woven. They’ve been an extension of our team, epitomising what a partner should be every step of the way.
Brandon Belk
Senior Marketing Manager, Champion
I’ve yet to find a creative partner more imaginative, client-focused or enjoyable to work with than Woven. They’ve been an extension of our team, epitomising what a partner should be every step of the way.
Brandon Belk
Senior Marketing Manager, Champion
The result
With colours popping, kicks flying and cookies dunking, we brought Champion's campaigns to life across social, email, shop front displays and various experiential concepts.
The results went down so well, we were then asked to work on Champion's sustainability website — but that's a story for a different case study…
We are your growth partner.
You tell us your goals.
We help you hit them.
We are your growth partner.
You tell us your goals.
We help you hit them.
We are your growth partner.
You tell us your goals.
We help you hit them.
We are
your
growth
partner.
You tell us your goals.
We help you hit them.
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© 2025 Woven Agency All Rights Reserved
© 2025 Woven Agency All Rights Reserved