Why personalised marketing is key for property marketers

Posted on April 12, 2019

“When it comes to video – and pretty much everything else – the more personalised the content, the higher the chan...

Umbraco 8: the good, the bad and the in-between

Posted on April 5, 2019

In case you missed it, after five years in the making, Umbraco 8 was released on February 26th - and early reports are a...

The 12 brand archetypes – where do you fit in?

Posted on March 29, 2019

Think about your favourite stories. Did you ever notice that the characters within them fall into broad categories? The ...

The Knight Frank Wealth Report: 4 key points for luxury brands

Posted on March 15, 2019

Every year, the Knight Frank Wealth Report brings together data and insight to highlight the issues that matter most to ...

The importance of knowing your buyer persona

Posted on March 8, 2019

Knowledge is power. And nowhere is this better articulated than in Back to the Future Part II. Obviously. If you�...

How architects can build the perfect architect-client relationship

Posted on March 1, 2019

It’s not money that makes the world go around, it’s clients. Because they don’t just give you money, they give you...

Seth Godin’s Simple Marketing Worksheet

Posted on February 12, 2019

We’ve been leafing through Seth Godin’s latest book, This is Marketing: You Can't Be Seen Until You Learn To See, th...

How architecture firms are using inbound marketing to fuel their growth

Posted on January 30, 2019

“Architecture is about experience: not only visual but what you can feel.”   As Ma Yansong says, architecture ...

Woven’s top 10 Alexa skills

Posted on January 25, 2019

As of August last year, Amazon has sold a reported 50 million Alexa-enabled devices, making them the world’s most popu...

Wanted by Woven: Account Manager

Posted on January 17, 2019

Woven Agency are a global award-winning brand engagement agency who offer brilliant careers for brilliant people. Whilst...

The Woven Download: Facebook business pages, TikTok, author authority

Posted on January 11, 2019

Digital marketing and social media, they never stand still. Algorithm tweaks, software changes, policy updates... stayin...

Look to the future now: five marketing predictions for 2019

Posted on January 3, 2019

2018, it was a big year. The inexorable rise of the machines showed no signs of being any less inexorable, with artific...

5 brilliant print Christmas adverts

Posted on December 21, 2018

Christmas advertising, it’s not all about John Lewis and Coca-Cola, y'know. Some of the most memorable Christmas adver...

A Woven Christmas message

Posted on December 18, 2018

What does Christmas mean to you? To us, Christmas means getting into the spirit of things with some beautiful tradition...

Woven Coffee Session: an interview with Mark, our Managing Director

Posted on December 17, 2018

Gulp... I’ve got a Woven big-wig in the Coffee Session casa today: Mark Bower, intrepid entrepreneur, digital visiona...

Getting the most out of Glassdoor: a guide to employers

Posted on December 7, 2018

Picture the scene… You’re an employer who’s undertaken an employee survey and you’ve just left the results on t...

How to sell a tractor: the difference between features and benefits

Posted on December 5, 2018

Advertising law states that people buy benefits, not features. This law is also known as: features tell, benefits sell....

Brand partnerships: 3 high-tech collaborations bringing high rewards

Posted on November 28, 2018

Technology drives how we live. It helps us perform everyday tasks at the touch of a screen. It’s gamified our lives. A...

​New job vacancy for a .NET/Umbraco Web Developer

Posted on November 26, 2018

If you're an Umbraco developer looking to join a fast-paced, Leeds-based marketing agency, then we have just the job for...

Alexa, tell me 3 ways to optimise my voice search SEO

Posted on November 20, 2018

There have been some wild predictions made about the seemingly inevitable dominance of voice search within SEO. 30% of s...

The secrets to video marketing success

Posted on November 13, 2018

We all know by now how important video marketing is as part of your armoury, and that you should be utilising it as regu...

The law of diminishing returns: has the John Lewis Christmas advert had its day?

Posted on November 6, 2018

We used our clever social media listening software to collate all the mentions of the John Lewis Christmas ads from ...

Woven in conversation: marketing premium brands

Posted on November 5, 2018

We crowbarred a few minutes into our Managing Director, Mark Bower’s, diary to chat about what it is we do here at Wov...

We’re on the lookout for a Senior Account Manager / Account Director

Posted on November 1, 2018

Have you got a wealth of account management experience? Are you a natural at managing client relationships? Are you look...

5 key benefits of account-based marketing

Posted on October 23, 2018

Account-based marketing (ABM) takes a different approach to standard B2B marketing strategies. Instead of targeting a wi...